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Vol 140
Pages:
19-22
Download volume:
RUS
Article

Establishment of marketing service at the enterprises of mining and ore mining industry

Authors:
G. A. Golovanov
N. V. Mayorova
Date submitted:
1994-07-21
Date accepted:
1994-09-23
Date published:
1995-11-24

Abstract

Marketing, i.e. the process of anticipating, managing and satisfying the demand for goods, services and ideas through an exchange mutually beneficial to individuals, organizations and regions, is the most important mechanism of the market form of economic activity by enterprises and organizations.

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