Participation of geological enterprises' marketing service in the early stages of product (service) development
Authors:
Abstract
Changes in the economic and political factors of the macro environment of geological enterprises have led to changes in the organizational structure of enterprises and the emergence of a new service dealing with market relations - the marketing service.
Область исследования:
(Archived) Without section
Funding:
None
References
- Barkan D.I. Marketing for everyone / Editorial and Publishing Center Kult-Inform-Press. L., 1991.
- Barkan D.I. Practical marketing / LNPF Akhvilon. L., 1991. Iss. 1.
- Kotler F. Fundamentals of Marketing. M.: Progress, 1990.
- Evans J.R., Berman B. Marketing. M.: Ekonomika, 1990.
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