Submit an Article
Become a reviewer
Vol 132
Pages:
85-88
Download volume:
RUS
Article

Participation of geological enterprises' marketing service in the early stages of product (service) development

Authors:
A. M. Binienko
Date submitted:
1991-09-24
Date accepted:
1991-11-28
Date published:
1992-06-30

Abstract

Changes in the economic and political factors of the macro environment of geological enterprises have led to changes in the organizational structure of enterprises and the emergence of a new service dealing with market relations - the marketing service.

Область исследования:
(Archived) Without section
Go to volume 132

References

  1. Barkan D.I. Marketing for everyone / Editorial and Publishing Center Kult-Inform-Press. L., 1991.
  2. Barkan D.I. Practical marketing / LNPF Akhvilon. L., 1991. Iss. 1.
  3. Kotler F. Fundamentals of Marketing. M.: Progress, 1990.
  4. Evans J.R., Berman B. Marketing. M.: Ekonomika, 1990.

Similar articles

Introduction of computer technologies into the processes of management of socio-economic development of the city
1992 A. A. Sizyakin, I. A. Skripnik, L. P. Tkachenko
Main directions of improving the system of environmental management standards
1992 A. M. Vdovichenko, V. I. Yuryeva
Lease contract in geological exploration expedition
1992 N. V. Pakulina, T. A. Tarabarinova
Improvement of production management organization when using paired aggregates
1992 V. D. Sokolov
Comprehensive assessment of scientific and technological progress in the mining industry
1992 N. Ya. Lobanov
Formation of long-term forecasts of oil resources development in modern economic conditions
1992 A. A. Ilinsky