The oil industry is one of the leading industries in the country: one third of the state budget is formed by revenues from sales of oil and oil products. At present the main part of the recoverable reserves (more than 50%) is characterized by unfavorable geological and technological structure. These are the so-called hard-to-recover reserves, the development of which is unprofitable, as well as additional development by conventional technologies. This situation may lead to a sharp increase in the unprofitable component in the cost structure of oil production in the near future. In this regard, in companies, all other things being equal (unstable external environment caused by fluctuations in energy prices on the world market; uncertain legal, legislative, tax and other social relations of internal development of the state; insufficiently effective management of the production cycle of enterprises) there is a need to find constructive solutions, which ultimately come down to the innovation policy and strategy of the company. The work is devoted to the most urgent problem - the management of innovation activity of the enterprise. The article considers one aspect of the oil company innovation activity management system - formation of the program of technological events at the oilfields with achieving maximum technological efficiency, expressed in additional oil production at minimum costs. Recommendations for achieving maximum economic efficiency are given on the basis of technological and economic analysis of the state of implementation of technologies in the production associations and analysis of geological and field characteristics of the objects of development.
