The advantages provided by transition from traditional polycrystalline mineral fertilizers to non-crystalline ones are considered. It is noted that, based on the special features of the structure, the most promising is the glassy state of matter. The proposed and successfully implemented concept of rational environmental management is based on the use of advantages associated with the glassy state of the developed new type of fertilizers AVA. Some technological features associated with the industrial production of fertilizers AVA, and the main stages of development of their production are considered. Ways of optimization of technological process are indicated. Special attention is paid to the issues of industrial production of charge for AVA production.