The article deals with methodic aspects of development of students` creative abilities in humanity courses in technical universities. The complementary studies promoting creative self-realization of student’s person in art and culture spheres are presented.
The article deals with methods aimed at speech error prevention in students’ usage of speech expressive models.
The article deals with the problem of students studying the mechanisms of creating expressiveness of speech in the course "Russian language and culture of speech" in universities of non-humanitarian profile. The use of elements of linguocultural analysis, the use of dictionaries of various types as material for analysis, the use of the technique of "action by example" in the creation of tropic constructions allows students to realize the purpose of using expressive means of language in modern speech, to form their idea of language not as a binary structure (right/wrong), but as a system that is in close relationship with human cognition and the mental space of culture as a whole.
